Monday, March 2, 2015

Emily's Oz

The Super bowl is notoriously known for something other than football... the commercials. Every year, companies spend millions of dollars for that coveted 30 second spot. This year, Comcast produced a commercial through the thoughts and imagination of seven-year-old Emily. Emily, who was born blind, describes her favorite movie, The Wizard of Oz, as she sees it in her imagination.

The commercial was expertly produced for viewers with vision to see what Emily sees, with feature film-like quality. This extended spot was all to introduce Comcast's new talking guide. This guide will be able to read aloud program titles, info, network names and times all to allow those who are visually-impaired to navigate on their own.

Click here to read more about Emily's story and to receive more info on Comcast's new talking guide.

No comments:

Post a Comment